Connects are the credits you spend to send proposals on Upwork. The number a job costs depends on the job, and freelancers get a small monthly allowance, with more available through paid options. Exact numbers change, so check your account.
Treat every Connect as a budget
Sending fewer, better proposals usually beats sending many weak ones. A quick filter helps.
•Is the budget and scope clear enough to price?
•Have you done something close to this before?
•Can you say something specific about their problem in the first two lines?
If you answer yes to all three, it is worth a Connect.
Skip the jobs you cannot win
Vague briefs with no budget, or work outside your strengths, cost Connects and rarely reply.
Sources
Details change often. Check the official pages for current information.
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